Ecommerce is getting more and more resourceful and common, but also much more competitive. Therefore, having a high-converting store with great design is becoming more vital than ever.
However, there are still some common confusions and mistakes that merchants make when building their store, which could really tank their business if not addressed and improved in a timely manner.
This 5-chapter guide will tackle the most common merchants’ problems, from the bounce rate and exit rate of your store, to conversion rate and cart abandonment, as well as comprehensive lists of strategies and tactics for business to follow and increase their boost your brand’s performance in the long run.